Los Angeles – June 8, 2017 – KCON USA presented by Toyota, the world’s largest Korean culture convention and music festival, has announced ASTRO and NCT 127 as the next additions to the concert line-up, joining SF9 and Girl’s Day.

Massive Three Day Korean Pop Culture Festival Returns to Downtown Los Angeles from August 18 to 20 – Concert Tickets Go On Sale July 7 at 10:00 AM PST

This year’s string of international KCON festivals is operating under the banner theme of “Let’s KCON”, underlining the festival’s essence, present since its inception, to promote engagement between the fans themselves, between fans and the stars, and between fans and the multi-faceted cultural phenomenon of Hallyu.

“Let’s KCON” is a rallying cry for fans to enjoy the festivities in New York, Los Angeles, and other cities, as they become the temporary headquarters of the Korean wave.

NCT 127 is part of the K-pop boy group NCT, which stands for Neo Culture Technology. NCT 127 includes nine members: Taeil, Johnny, Taeyong, Doyoung, Yuta, Jaehyun, Win Win, Mark, and Haechan. The number 127 represents the longitude coordinates of Seoul, South Korea.

NCT 127 made their debut in July last year, with their mini album titled “NCT #127”. Their second mini album, “Limitless”, was released digitally on January 6 and physically on January 9. The new album scored the No. 1 spot on Billboard’s World Albums Chart upon its release. The NCT unit is reported to be making a comeback with their third mini album, “Cherry Bomb”, next week on June 14.

Follow NCT 127 on Facebook | Instagram

ASTRO is a six-member boy group that debuted in February 2016, with their mini album “Spring Up”. Prior to releasing their debut album, “HIDE & SEEK”, the group starred in their very own web drama series, “To Be Continued”, in August 2015, as well as their own reality television show “Astro OK! Ready” in January 2016.

Since then, ASTRO’s music video for “HIDE & SEEK” has gained over 5.2 million views. Astro’s official fanclub name has been revealed as AROHA, which stands for ASTRO Hearts All Fans. ASTRO dropped their fourth mini album, “Dream Part.01”, with “Baby” as the title track, on May 29. Their first concert, ASTROAD, has been announced to be taking place at the Olympic Park in Seoul from July 15 to 16.

Follow ASTRO on Facebook | Twitter | Instagram

Since its launch in 2012, KCON has grown exponentially to become the undisputed epicenter for all things Hallyu, aka the Korean Wave. The expansive event, spanning three days, will take place within the Staples Center, the Los Angeles Convention Center, and the surrounding entertainment district from August 18 to 20.

In addition to star-studded concerts, fans in attendance will experience more panels and workshops than ever before, with offerings on everything from K-beauty and K-food, to e-sports and K-drama.

KCON 2017 LA combo tickets will go on sale at 10:00 AM PST on July 7. The New York metro area edition of KCON 2017 USA will be returning to the Prudential Center next month on June 23 and 24.

For the latest KCON news and tickets, fans are invited to visit the official website at www.kconusa.com and follow @KCONUSA on Twitter, where additional artist line-up and other information will be announced. Fans can also join the conversation with the hashtag #KCON17LA.

KCON is produced by CJ E&M, Asia’s leading content company, and its global music channel, Mnet.

About KCON USA

KCON USA (kconusa.com) is the largest North American convention dedicated to “All Things Hallyu”. The convention launched in 2012 with over 10,000 fans in attendance, and has since more than doubled annually to over 118,000 fans. KCON is now established in Los Angeles as the annual flagship event for American fans of Hallyu and Asian pop culture, providing the largest forum for fans to directly connect with each other, as well as artists and professionals from the Korean entertainment industry. In 2016, the brand expanded internationally, presenting KCON in Abu Dhabi, Paris, and Tokyo. FUSE listed the event as one of the “22 Best Music Festivals of 2015”.

About CJ E&M

CJ E&M is Asia’s leading content and media company headquartered in Seoul, Korea, featuring five main business units: broadcast, film (CJ Entertainment), music, live entertainment, and animation. Since 2011, CJ E&M has been contributing to the promotion of Korean culture around the world, through the company’s “One Source, Multi-Content” strategy.

As a trend leader in Asia, CJ E&M has produced and distributed various popular content, including Asia’s largest music festival Mnet Asian Music Awards (MAMA), leading Hallyu convention KCON, Tony Award-winning musical “Kinky Boots”, record-breaking box office hits “Roaring Currents” (2014), “Ode to My Father” (2014), and “Veteran” (2015), along with sought-after television programs like “The Incomplete”, “Grandpas over Flowers”, and “Reply 1988”. With regional offices in Asia and the United States, CJ E&M currently employs over 2,000 people worldwide, and is traded on KOSDAQ under the ticker 130960. For more information, visit CJ E&M’s website at http://en.cjenm.com.

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